

Co-Founder, Hobbes
Chirag Kulkarni is the co-founder and CEO of Hobbes, an AI company building autonomous, conversational product demos for B2B software companies. Before Hobbes, he worked at McKinsey, built AI tools for the Pentagon, and held strategy and operations roles at high-growth startups.
26
Articles
San Franciso, California
Writes about
AI Sales
Customer Stories
Conversions
Guides
GTM
Comparisons
AI Demos
Articles by
Chirag Kulkarni
13 min read
Demo Automation: What to Automate and What to Keep Human
See which parts of product demos can be automated, where human judgment still matters, and how to measure automation without weakening the buyer experience.
10 min read
SaaS Product Demos: A Practical Guide for Modern Buyers
Plan a SaaS product demo around buyer intent, relevant workflows, proof, objections, next steps, and measurable signals instead of a generic feature tour.
11 min read
What Is an Interactive Demo? Types, Examples, and How It Works
Learn how interactive demos work, the main formats, when to use each one, what buyers expect, and how conversational demos differ from click-through tours.
14 min read
12 Best Product Demo Software Platforms for SaaS Teams in 2026
Compare product demo software for interactive tours, live sales demos, personalized buyer experiences, demo automation, analytics, and conversational AI.
12 min read
Best Storylane Alternatives in 2026: 7 Tools Compared
Compare seven Storylane alternatives by demo format, personalization, analytics, pricing approach, buyer experience, and best-fit use case.
3 min read
What Is an AI Demo Agent? The Complete Guide for B2B Teams
AI demo agents run interactive, conversational product demos on your website 24/7. Learn how they work, why they outperform static product tours, and how B2B teams use them to convert more visitors into pipeline.
4 min read
The ROI of Demo Automation: Real Numbers
The real ROI of demo automation: BDR costs $106-119K/yr vs. AI demos at $36K/yr. Actual numbers on ramp time, coverage, and conversion.
2 min read
Storylane vs. Navattic vs. AI Demo Agents: Which Is Right for Your Team?
Comparing interactive product tour tools (Storylane, Navattic) with AI demo agents. See how they differ on personalization, lead qualification, and conversion rates.

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