Headquarters
San Fransisco, CA
Company
Hyperspell (YC S25)
The memory and context layer for AI agents
Stage
Startup
Industry
DevOps
47%+
Qualified lead rate, based on Hyperspell's ICP criteria
7+ min
Average active conversation length with Harper
28%+
Decision makers reached directly
Hyperspell is the memory and context layer for AI agents. Their platform gives agents persistent memory by connecting to a user's data sources, indexing everything into a knowledge graph, and continuously learning from every conversation. Demand was strong from the start. The founders had inbound prospects from X, LinkedIn, and AI search. The problem was what happened next.
Each demo was 30 minutes. Most of that went to understanding the prospect's business, their use case, whether Hyperspell was even the right fit. By the time they got to the actual product, they were scheduling follow-ups. A lot of prospects weren't qualified. A lot didn't show up at all. And for a developer infrastructure product, making someone wait 3+ days when they have a problem right now meant losing them.
“
our time is the most valuable resource in a startup. I love helping customers and working with customers, but I want to make sure I'm giving my attention to the right customers.
Conor Brennan-Burke
Founder & CEO, Hyperspell
They tried screener questions. They tried pre-qualifying. Eventually they just paused their demo flow because it wasn't working for anyone.
Handing over the keys
Letting an AI agent run the first customer interaction wasn't obvious. Conor, Hyperspell's founder, works out of his customers' offices three days a week. His instinct was to get closer to prospects, not put something between them.
"This job is all about customer service and staying as close to customers as possible. My initial reaction was: I don't want to be further from the customer."
"I really don't want to hand over the keys to the kingdom. Your interaction with potential customers is the storefront of your digital business.”
Two things changed his mind. First, months of working directly with the Hobbes team had built trust. Second, his own experience building AI infrastructure.
Hyperspell's customers are all building agents. The team sees daily how memory and context create compounding improvements in agent quality. The founder applied that same logic to his own go-to-market:
"I can do demos. I can do lots of demos. But I'm fundamentally limited in how many I can do. I will probably improve over time, but I'm not perfect. And as we scale, we're going to need to do many more demos than I can individually do. We're going to need to hire people, and the learnings from one person will not necessarily diffuse across the whole team."
"Wait a minute. If I get this agent today, it can take infinitely many demos. It can learn from every single one, share all the learnings with the team, and self-improve over time."
"Today I might be better at giving a demo than the agent. But will I be a month from now? Two months from now? Three months from now? This is a completely new way to go to market, and is actually much more scalable and higher quality than hiring a human team."
First impressions
"It was mind-blowing. The product pretty much sells itself. It was like seeing a reflection of what I do, but there were already small improvements. I was like, wait, I should probably be doing that. We haven't manually tuned this agent, haven't given it any additional data, and it's already doing things that I wasn't doing."
For prospects, the shift was just as stark. Hyperspell's Hobbes agent, Harper, isn't limited to 30 minutes. Someone can spend an hour with it. When they do book a call with the founders, both sides already have context: the prospect understands what Hyperspell does, and the team understands the prospect's use case.
"We can spend that time on the things that really matter and the really big questions, rather than spending all this time gathering context."
The calls stopped being about qualification. Prospects came in already knowing what Hyperspell does, already knowing it works for their use case.
The data nobody was capturing
Before Hobbes, demo insights lived in the founder's head. He'd share learnings with the team, but things got lost. Now every conversation feeds into one data set: which features resonate, where the gaps are, how prospects describe their problems, what they're actually building.
"You have all of the super-rich data of which features are resonating, which ones are not, what are the feature gaps, what are customers building. I am really excited about this self-reinforcing loop because it'll allow us to be even more customer-focused than we ever were before."
The team now uses that data to inform their roadmap, positioning, and marketing. Y Combinator's advice is "write code and talk to users." With Hobbes, Hyperspell talks to orders of magnitude more users than before and grounds every decision in those conversations.
Signal
Hyperspell sells AI infrastructure to teams building agents. Using an AI agent on their own website isn't just efficient. It tells their customers something.
"Especially as a company building AI infrastructure, we'd be kidding ourselves if we weren't using the most advanced tools for go-to-market. Our customers rely on us to be on the cutting edge."
What's next
The Hyperspell founder sees demos as just the starting point. The same agent that runs product demos now feeds the company's roadmap, marketing, and positioning decisions.
"I'm excited to hook coding agents up to Hobbes and ship features as customers request them. I'm excited to give Hobbes a sandbox environment where it can try out new features and see how they resonate with customers before we ship them."
"This is the future of going to market. It allows you as a startup and a small team to scale much, much more quickly, where normally you would need to hire people and have these bottlenecks. Now you can scale with a much smaller number of people and just have much more revenue."
When asked what he'd tell another founder:
"If you care about your customers, if you care about your time, if you care about efficiency, if you care about a good experience, if you care about sales... it's just such an obvious solution. It actually allows you to be closer to customers than you were before."
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I don't think I'll ever go back to doing things the old way.
Conor Brennan-Burke
Founder & CEO, Hyperspell
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